I’ve found lately that social media – by which I mainly mean Twitter – has become unsufferable. The scale of insufferability has gone through the roof. In some respects, I blame Google. I particularly blame Google for the strength of Facebook and Twitter because Google did one thing which contributed more to centralising social media than anything else at all. They shut down Google Reader and…I’d argue they did some damage to the blog reading eco system. What was nice about the blog world was that it was basically decentralised. You didn’t have to be on Twitter. You didn’t have to be on Facebook. All you had to do was publish an RSS feed. I use Newsblur now but the whole blog world is also very different.
I edge towards switching Twitter out of my life. The apps are gone from both my mobile devices and access to twitter is purely via a webbrowser. Twitter keeps asking me if I want notifications. I don’t want notifications, no. I want the nice chatty atmosphere which allowed me to learn stuff quite quickly which Twitter used to be. Now, it’s just a place where people come to demand that I be outraged about stuff.
Be outraged about Trump. Be outraged about Clinton. Look I don’t even live in the US and I’m sick of finding out about which of their politicians is acting the maggot lately, for a given scale of maggot ranging from some mild corruption to dating 14 year olds. It is not that I don’t care, it’s just that in certain parts of my life, I don’t want to have to care. You don’t need to outrage me about rape culture. I know about it. Suicide rates, too, and homelessness. I have a neverending wall of despair coming at me from the newspapers and the radio. I’d like it if it wasn’t coming at me from twitter too. But it does because people retweet stuff and expect me to be outraged. I must be outraged all the time or I am not a worthy human being.
I mute. I block. I have muted people I considered friends because they were polluting their threads with stuff designed to make me feel angry, and annoyed, and outraged that I really couldn’t handle it. I like Pinterest and Instagram because they are not constantly haranguing me to be angry.
The reinforcement of Twitter and Facebook to some extent (I mute I block there too) has its roots in centralising social discourse on the internet on those sites and one of the things that drove that was Google shutting down Reader. You have a hugely decentralised social media ecosystem which was basically interoperable but which had one big reading central. In theory, I imagine they expected us to kind of get Google Plus to pick that up but they did it in the most stupid way possible. People now access blogs via assorted newsreaders, email newsletters and who knows what. Serendipity about finding out about blogs has died as well. And in the end, it’s not like Google Plus waltzed up and blew up the competition.
I’m torn with what to do about Twitter. I like the interesting stuff which crops up. Yesterday I read a fascinating piece which turned up on a Twitter link. These are the things Twitter is really good at (and blogs used to be too). I have friends that I interact with mainly through twitter. I’m filtering and muting to beat the band. But it’s getting close to a point where I’m starting to think…you know, what’s the point?